One of the seminal movies for baby-boomers was a sentimental tear-jerker called Love Story. It remains the quintessential chick-flick, and came to mind while seeing one too many commercials for Valentine’s Day. The jewelry outlets and florists are geared up for the big day. Hallmark banks on the tugging of heartstrings. Every marketer imaginable gets in on the act. Each sixty second blurb presents a love story filled with hopes and dreams. The sparkling eyes and bright smiles of the actors give the impression that love will conquer all, which can inspire optimism, even among world-weary cynics. Love is in the air. However, love is many things to many different…